Harlan Coben is the master of the pun, so I'm sure when he created the character of Windsor Horne Lockwood III, aka Win, he had a good chuckle. Seems like he's decided to continue the joke by making it the title of his latest novel.
He was right on both accounts: Win is a winning sidekick in the Myron Bolitar series, and a winning protagonist in the latest thriller. I will stop here, but you get the drift: Win-The-Book is a top read.
Apart from the obvious: the character, the plot, the twists, what I valued was the food for thought. The book made me re-evaluate ideas such as revenge and forgiveness. I love it when a book is both worthy and immensely enjoyable.